The CRM that fills its own pipeline.
Type a ZIP, an industry, a headcount band. Brael returns a clean list of real companies, the people who work there, and the email an AI SDR is about to send on your behalf. You approve, schedule, close.
Built for high-intent local & B2B sales teams
Type a ZIP. Get a pipeline.
Owner-run med spa. About page mentions Moonlight Beach. Not in your CRM.
- 94%Sara Patel · Ownersara@baysideaesthetics.com
- 81%Luis Chen · GMluis@baysideaesthetics.com
- 62%Maya Ortiz · Front deskmaya@baysideaesthetics.com
A teammate who works the list overnight.
The SDR drafts personalized first-touches from the company's own site, handles replies, books meetings, and only ever asks you for approval on the things that need a human.
Hey Sara, I read the bit about you growing up at Moonlight Beach and how that shaped Bayside. We're a CRM built for small clinics like yours that don't want to hire a sales person. Can I send you a 90-second walkthrough?
Mike
The CRM part. Done quietly, done well.
- Multi-contact records
Owner, GM, signer on one company
- Activity timeline
Every email, note, stage change
- Stage evidence
A quote or email before it moves
- Calendar + Meet
Two-way Google, auto Meet link
- Knowledge
Decks and FAQs the SDR can cite
- Forecast
Reply rate, cycle time, source ROI
- Team roles
Owner, admin, manager, viewer
- Mobile
Swipe stage, one-tap call
- API + Zapier
Events out, leads in
One tab instead of a stack.
To get what Brael does today, most teams string together four tools and a contractor. We rebuilt the stack natively, so the data lives in one place and the AI actually has context.
| Capability | Typical stack | Brael |
|---|---|---|
| CRM + pipeline | HubSpot Pro · ~$90/seat | Built-in |
| Lead scraping by ZIP/industry | Apollo + Clay · $99–$300 | Built-in |
| Outbound sequencing | Outreach · ~$130/seat | Built-in |
| AI SDR replies + booking | 11x / Regie · $1,000+/mo | Built-in |
| Knowledge base / RAG | Notion + custom | Built-in |
| Calendar / Meet booking | Calendly · $12/seat | Built-in |
| Equivalent monthly spend | $430–$700+ / seat | From $79 / workspace |
Per-seat pricing belongs in 2014.
Pro and Agency include unlimited team. You pay for what your AI actually does. Leads scanned, emails sent, replies handled, meetings booked. Not for chairs.
- 25 lead credits / mo
- Pipeline + contacts
- Manual email send
- Mobile app
- Community support
- Everything in Spark
- Lead Engine scanner
- Sequences + Resend send
- Google Calendar / Meet
- Knowledge brain · 100 docs
- Everything in Starter
- AI SDR (drafts, replies, booking)
- Stage evidence + forecast
- Saved scans + alerts
- Knowledge brain · unlimited
- API + webhooks
- Everything in Pro
- Multi-workspace (white-label)
- Per-client pipelines + reports
- SSO + audit logs
- Dedicated SDR persona models
- Priority support · onboarding
Top up any plan with credit packs. 1 credit ≈ 1 enriched lead. No expiry on Pro+.
Apply your code at checkout. Selected partners get free Pro for 12 months.
The honest answers.
Building this in public. If something's missing, just ask mike@hodgen.ai.
Where do the leads actually come from?+
Is the AI SDR going to embarrass me?+
Deliverability: won't my domain get fried?+
Can I import my existing CRM?+
What's a "credit"?+
Privacy and data ownership.+
Stop staring at empty pipeline. Start the scan.
25 free leads to prove it works on your market. No card, no demo call.